Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, ecommerce technologies, and industry-specific digital solutions, you’re in the right place.
- 8 min read
Nonprofits operate in an increasingly competitive landscape, where standing out and effectively communicating their mission is critical for success. For many organizations, rebranding can be a transformative tool, helping them
- 8 min read
Businesses face the daunting challenge of standing out in an increasingly fragmented landscape. With audiences scattered across various platforms, each with unique characteristics and expectations, maintaining a unified brand identity...
- 11 min read
A website’s user experience (UX) plays a pivotal role in determining its conversion rates. An exceptional UX ensures that visitors not only stay longer but are also more likely to...
- 8 min read
Businesses are constantly weighing the pros and cons of different strategies to reach and engage their audiences. Two of the most prominent approaches are paid media and earned media. While...
- 3 min read
With more and more people spending more and more time on social media sites like Facebook, Twitter, and Instagram, it’s becoming a virtual “public square.” It’s the 80s mall, the...
- 3 min read
We customers love frictionless shopping. Throw an obstacle in our way, and we’ll just keep on driving to the next shop. That gas station that’s on the wrong side of...
- 3 min read
Today, customers use multiple communication channels when they interact with a business or buy products and services that they want. Not only this, but they often pass seamlessly back and...
- 4 min read
Many websites feature a large image right below the navigation bar and above the rest of the webpage content. This is called the “hero image.” Why is this important enough...
- 3 min read
We all know what minimalism is. A luxury store’s front window with white walls featuring one stunning black cocktail dress, Google’s homepage. There’s usually a lot of white involved in...
- 4 min read
When a mother brings her sick child just the right snack, when a husband gives his wife flowers at just the right moment, bonds are formed. “They get us.” That’s...
- 3 min read
You can create content that resonates with both users and search engines alike by using strategic keyword research. Keyword research is the process of discovering and studying the words or...
- 4 min read
Holistic medicine is the art and science of healing that addresses the whole person–body, mind, and spirit. A good doctor will ask about your life when addressing your health as...
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