Digital Insights Blog

If you’re looking for digital insights on the latest web design trends, digital marketing approaches, ecommerce technologies, and industry-specific digital solutions, you’re in the right place.

Finding the right place for your paid content can be a challenge. Online advertising doesn’t always deliver the results we want for a variety of reasons, one of which is...

With more and more people spending more and more time on social media sites like Facebook, Twitter, and Instagram, it’s becoming a virtual “public square.” It’s the 80s mall, the...

We customers love frictionless shopping. Throw an obstacle in our way, and we’ll just keep on driving to the next shop. That gas station that’s on the wrong side of...

Today, customers use multiple communication channels when they interact with a business or buy products and services that they want. Not only this, but they often pass seamlessly back and...

Many websites feature a large image right below the navigation bar and above the rest of the webpage content. This is called the “hero image.” Why is this important enough...

We all know what minimalism is. A luxury store’s front window with white walls featuring one stunning black cocktail dress, Google’s homepage. There’s usually a lot of white involved in...

When a mother brings her sick child just the right snack, when a husband gives his wife flowers at just the right moment, bonds are formed. “They get us.” That’s...

You can create content that resonates with both users and search engines alike by using strategic keyword research. Keyword research is the process of discovering and studying the words or...

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