Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 31 min read
The search landscape has changed. The way people discover information online is evolving dramatically, thanks to the rise of AI-powered answer engines like OpenAI’s ChatGPT and Google’s Gemini. Traditional search
- 9 min read
Visual storytelling has become a cornerstone of modern marketing, and for good reason. In a world flooded with information and advertising, using compelling visuals to tell a story helps brands...
- 12 min read
Small local organizations – whether nonprofit or for-profit – often have to make every marketing dollar count. Choosing Facebook vs LinkedIn ads can significantly impact the success of your...
- 6 min read
In today’s competitive online marketplace, having great products simply isn’t enough. To stand out, attract customers, and drive sustainable growth, e-commerce brands must implement a well-structured digital marketing strategy. With...
- 4 min read
Animation plays a pivotal role in enhancing user engagement and communication through website design. At New Target, we have adopted Lottie files as a strategic choice to integrate high-quality, performance-efficient...
- 8 min read
Artificial intelligence (AI) has become a crucial component for creating smarter, more efficient, and user-friendly websites. For organizations looking to stay ahead of the curve, integrating AI capabilities into their...
- 3 min read
Building customer loyalty holds immense financial value for businesses, serving as a cornerstone for sustained profitability and growth. Loyal customers are not only more likely to make repeat purchases, but...
- 7 min read
In the intricate world of Search Engine Optimization (SEO) and website design, the concept of internal linking holds a pivotal role yet often remains overlooked. Internal links are not just...
- 5 min read
Choosing the right image file type is crucial in digital graphics, whether you’re designing a website, preserving unforgettable moments in photography, or creating engaging marketing materials. This article delves into...
- 3 min read
In the diverse landscape of marketing analytics platforms, businesses have a myriad of tools designed to distill digital behavior into actionable insights. Each platform offers unique benefits and operates under...
- 3 min read
Microinteractions are subtle design details that play a significant role in enhancing user experience by adding intuitiveness and fostering engagement. Examples are the Facebook “Like” button that animates with a...
- 5 min read
Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Unlike traditional ads,...
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