Digital Insights Blog
If you’re looking for digital insights on the latest web design trends, digital marketing approaches, branding, web development, and industry-specific digital solutions, you’re in the right place.
- 31 min read
The search landscape has changed. The way people discover information online is evolving dramatically, thanks to the rise of AI-powered answer engines like OpenAI’s ChatGPT and Google’s Gemini. Traditional search
- 6 min read
In today’s competitive online marketplace, having great products simply isn’t enough. To stand out, attract customers, and drive sustainable growth, e-commerce brands must implement a well-structured digital marketing strategy. With...
- 11 min read
In this how-to blog we outline how to export data from Google Analytics (GA4 or Universal Analytics) and Ahrefs to help with SEO analysis. The focus is on gathering data...
- 9 min read
Driving traffic to your ecommerce website is only half the battle. The real challenge lies in converting that traffic into paying customers. One of the most effective ways to improve...
- 3 min read
Building customer loyalty holds immense financial value for businesses, serving as a cornerstone for sustained profitability and growth. Loyal customers are not only more likely to make repeat purchases, but...
- 7 min read
In the intricate world of Search Engine Optimization (SEO) and website design, the concept of internal linking holds a pivotal role yet often remains overlooked. Internal links are not just...
- 5 min read
Choosing the right image file type is crucial in digital graphics, whether you’re designing a website, preserving unforgettable moments in photography, or creating engaging marketing materials. This article delves into...
- 3 min read
In the diverse landscape of marketing analytics platforms, businesses have a myriad of tools designed to distill digital behavior into actionable insights. Each platform offers unique benefits and operates under...
- 3 min read
Microinteractions are subtle design details that play a significant role in enhancing user experience by adding intuitiveness and fostering engagement. Examples are the Facebook “Like” button that animates with a...
- 5 min read
Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Unlike traditional ads,...
- 3 min read
A sticky header, also known as a fixed header, is a mainstay of modern web design, characterized by its ability to cling to the top of the screen as a...
- 3 min read
WordPress security updates are a critical component of your website’s maintenance strategy, integral to safeguarding the site from vulnerabilities and ensuring optimal performance. However, the process of updating WordPress—whether it’s...
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