Expand the influence of brands you know and nonprofits you love.
Our Digital Marketing team is looking for a Marketing Campaign Manager to help plan, execute, and measure digital-first marketing campaigns for a variety of clients. Your knowledge and hands-on experience identifying and executing paid and organic opportunities will help our clients succeed.
What you need for this role
- Certification in Google Analytics and Google Ads (preferred).
- Knowledge of the Google Marketing Suite including Google Tag Manager, Google Search Console, Google Data Studio, Google Analytics (UA and GA4), Google Ads, Google Optimize, and Google Search Console.
- Understanding of open-source CMS solutions including WordPress and Drupal.
- Experience with HubSpot, Constant Contact, MailChimp, and other marketing automation platforms.
- Experience with social media and other native advertising platforms and tactics.
- Consultative demeanor coupled with a problem-solving mindset.
- To be comfortable dealing with ambiguity, as well as strictly defined parameters.
- An entrepreneurial spirit and qualities of a leader.
- Organizational skills with an attention to detail.
- A solid work ethic, self-motivated, and on the lookout for opportunities to jump in.
- The ability to communicate well and the willingness to articulate a meaningful rationale for strategic recommendations.
- The ability to thrive under pressure and adapt to a fast-paced working environment.
- To be comfortable pitching and defending new ideas and strategies.
What you'll be doing in this Role
- Consult with clients to identify KPIs, develop marketing plans, and recommend channel-specific strategies.
- Collaborate with New Target team including copywriters, video producers, and creative teams to produce, implement and test new concepts.
- Analyze performance and identify key trends and recommend optimizations.
- Oversee day-to-day efforts and manage high-level strategy.
- Monitor paid media best practices and industry trends to identify new campaign tactics and opportunities.
- Assist in optimizing client websites for optimal search engine visibility, user experience, and lead generation.
- Prepare and present reports to clients that show ROI from digital advertising.
We provide a fast-paced, flexible, and positive atmosphere. With offices located in Alexandria, VA and Irvine, CA we’ve seen growth every year since our founding in 1998. Our diverse client base brings exciting work and new creative challenges to our team daily from brands you love and nonprofits you cherish!
We provide our team with medical, dental, and vision premiums covered by the company at above-market rates for the Washington metro area. A 401(k) plan with company matching at 4%. One month sabbatical leave after 10 years of continual employment. Weekly in-office staff lunches, quarterly team outings, and celebratory company events. And professional development opportunities including sponsorship to attend industry events virtually or in person.
