All about the digital agency for brands you know & nonprofits you love.
Hi, we’re New Target, a full-service digital agency specializing in delivering creative and results-driven websites, marketing campaigns and AI services.
Our Digital Agency's Services
As a full-service digital agency with offices in Southern California and Northern Virginia, we provide AI services, website design, creative, and digital marketing services to the brands you know and nonprofits you love. Whether you’re seeking visibility through answer engine optimization, website support or redesign, digital marketing services, or the latest AI search or conversational chat on your website, you’ll love working with us.
The cornerstone of your identity is an authentic brand story. We work with you to establish a clearly defined brand strategy for your goals – a strategy complementary to your brand’s visual voice.
We place people first to design creatives for you and yours that inspire and resonate deeply. Whether emotive or cerebral, we design to establish a connection with your audience.
We help you select the right website technology. Our digital agency team is passionate about using the right mix of open source, off-the-shelf, and hosted solutions to solve complex problems.
Our concierge-level managed website hosting service goes beyond spec-measuring to give you a personalized managed hosting environment today, with an eye toward tomorrow.
From search engine marketing strategies to social management to campaign activations and monitoring, we create bespoke digital marketing strategies for your audience.
You’ll be in great company with the agency for brands you know & nonprofits you love.
Frequently Asked Questions
Why Choose Us
Your website, marketing, and brand work better when the people behind them work together. At New Target, Inc., your team can draw on strategists, designers, developers, marketers, and AI specialists who understand how their work connects. That means your website is designed with your marketing goals in mind, and your marketing campaigns have the creative and technology to support them. You get one experienced agency that understands what you’re trying to achieve.
We take time to learn about your organization and the people you need to reach. From there, we help you decide where to focus your effort and explain the choices behind our recommendations. You’ll know what we’re working on and how it supports your priorities, with clear reporting that helps you assess progress and make informed decisions. We bring ideas to the table and welcome your questions.
As your needs evolve, you have people to turn to who already know your website and your brand. Our managed hosting and security updates take ongoing technical responsibilities off your team’s plate. Continued design, development, and marketing support gives you extra hands when capacity is tight and practical guidance when a new challenge arises. Together, we build on what’s working and make thoughtful improvements that help your organization grow.
You’ll love working with us!
Our Story
We’re proud to work with many of the world’s most recognized brands and nonprofits, as well as local organizations across Southern California and Washington, D.C. that tirelessly strive to make a positive impact. Our digital agency’s mission is simple yet profound. We aim to deliver top-notch digital services to connect people, ideas, and products to create real, meaningful results. We’ve stayed true to what set us apart from the start: a commitment to purpose while working with clients we genuinely care about.
Our agency began in 1998, springing from a small, passionate team determined to help organizations share their stories online. Back then, the internet was an exciting frontier of mostly static HTML pages loading slowly on dial-up connections, backgrounded by the beeps and boops of early modems. Even within those constraints, our team saw boundless potential. With website design and web development services, we built connections between our clients and their audiences in innovative, personal ways. We continue this even today for nonprofits and brands throughout Southern California, D.C., and beyond.
As the open web evolved, so did we. We championed content management systems early on, simplifying how clients update their websites without web developers writing complex code. We embraced (and later moved beyond) Flash animations as multitouch interfaces and responsive web design took center stage in the mobile era.
When mobile usage exploded, we led the charge in responsive web design, ensuring every pixel looked sharp and every user journey felt seamless on any device. Meanwhile, our developers integrated advanced data systems, connecting multiple platforms to build engaging websites. As headless content management emerged, we helped clients decouple front-end presentations from back-end systems so they could innovate and communicate across many digital channels.
Digital marketing, too, advanced at lightning speed, and we’ve consistently guided brands to the forefront. From the early days of SEO to today’s hyper-personalized, AI-infused campaigns, our full-service digital agency has remained a steady partner through every phase. We’ve seen once-dismissed search optimization and marketing services resurface, now crucial as LLMs parse, compose, and cite client content online. Reborn as answer engine optimization and Digital PR, onsite and offsite AI services have found new purpose and life in the era of AI.
And while our creative aesthetic continually evolves, our design philosophy to be user-first and goal oriented does not. We’ve shaped and reshaped brand identities through minimalism, flat design, parallax and progressive disclosure, immersive brand stories, and now dynamic videos and commercials that help clients connect with their audiences more effectively.
Our story is one of reimagination and evolution—of our services, of our digital agency, and of the countless clients we’ve supported along the way. We’re proud of our story, and if you’re ready, we’d love to hear yours.
Using data to save forests globally.
WRI’s Global Forest Watch program works tirelessly to reverse deforestation, restore degraded lands, and eradicate illegal harvesting of wood products. New Target helped WRI release the first edition of its annual flagship publication, the Global Forest Watch (GFW) as an immersive digital experience rooted in data.
Website redesign and platform modernization for Corelight support brand evolution, improve maintainability, and create a more effective digital experience.
Revitalizing Argentum’s web presence with a sleek, user-friendly WordPress site, enhancing navigation and content accessibility for senior living communities.
A comprehensive digital strategy aligning a consumer packaged goods leader’s brand values and business objectives online.